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Things I’ve Learned

I feel grateful to learn a little (or a lot!) every day. Follow me on Twitter and Instagram. Sign up for my newsletter to stay up-to-date on some of my recent learnings, musings and other content.

Emily Ryan Emily Ryan

4 Expert-Backed Best Practices For Scaling Digital Engagement Through Automation

Successfully scaling through automation is both a technical science and an art. A successful digital process automation can’t be achieved by a single person nor without a diverse set of automation tools. Enterprises need to invest in the right team, technology and resources to achieve sustainable growth that drives Net Dollar Retention.

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Emily Ryan Emily Ryan

Divide And Conquer: How To Effectively Scale Your Customer Segmentation Model

The best customer segmentation model and strategy is one that is continuously updated based on data-driven insights. Your customers are constantly evolving, as are their needs and goals, so the way you engage with and service them needs to keep pace. This requires constant evaluation of your team, tools and processes to ensure maximum value is delivered to each customer segment consistently and sustainably.

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